How to Wow with Your Website While on a Budget

One of the most outward facing parts of your organization is your website. Whether you put $1 or $1 million into it, it's important to make sure that you're taking into account it's important in bringing value to your organization. Think, often times, it can be a major medium for your constituents ...
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Infographic: Optimizing Your Nonprofit Donation Page

With online donations to nonprofit organizations on the rise, the onus is on the nonprofit to make the donation process as simple as possible. The point is to make donating through your nonprofit secure website simple, easy, and fast. The best way to do this is by optimizing your website, and more ...
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DIY Website on a Shoestring

Building a website requires a range of knowledge and skills. You need an eye for design to make your website look professional and respectable, as well as the technical chops to turn that artistic vision into a usable theme. You need the experience or the sense of adventure to install the software ...
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How to Generate More Nonprofit Website Traffic

We all strive to build and maintain beautiful websites. Additionally, we know landing pages need to be crisp, clean, load fast, and look trustworthy to avoid a high bounce rate and that call-to-action messages must be placed prominently. Also, navigation bars have to be intuitive and make finding a ...
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3 Ways To Increase Donations Via Social Media

Did you know: 73 percent of first time donors do not give again? There are many reasons contributors leave; sometimes they don’t feel appreciated, or don’t feel like part of the organization. While gaining new donors is always important, keeping them is even more so. If you can maintain just 10 ...
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3 SEO Strategies To Increase Your Nonprofit’s Online Reach

Your nonprofit is only as successful as its reach, and in today’s internet focused marketplace your reach is driven by your online presence. Accepting donations, tracking volunteers, and promoting events are all done online and without a formal search engine optimization plan (SEO) plan, your ...
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Infographic: The Ideal Length For Everything Online

Despite what you might think, there’s no secret formula for creating viral Internet content. There’s no magic wand you wave, and there’s no back room deal being struck to make sure a Tweet gets 200,000 retweets, or a blog post is read by millions of people. What ultimately matters is well written, ...
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How Web Traffic Finds Your Nonprofit’s Website

Image courtesy of Stable Cash Income Driving web traffic to your nonprofit’s website is likely at the top of your to-do list. You’ve invested in it, consistently update the content, post to your blog, and market events through your website. So, of course you want people to see all that great ...
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Infographic: 12 Key Factors Search Engines Look For

We all want our nonprofit’s website to rank #1 on Google. But, how do I make sure it get there? And once it’s there, how do I ensure it stays there? Your website is your most powerful, and most customizable online asset. Taking the time to make sure it is optimized to resonate with search engines ...
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