Infographic: Optimizing Your Nonprofit Donation Page

With online donations to nonprofit organizations on the rise, the onus is on the nonprofit to make the donation process as simple as possible. The point is to make donating through your nonprofit secure website simple, easy, and fast. The best way to do this is by optimizing your website, and more ...
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Nonprofits: Connect With Millennials on Twitter

We all know social media is the preferred means of connecting among millennials. Social media also provides nonprofits with an invaluable communication tool that lets you connect with potential donors, volunteers, and constituents around the world. Below are 4 statistics on how millennials use the ...
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Optimize Your Nonprofit’s Content Marketing

  Bill Gates famously wrote in 1996 that content will be king on the Internet one day. Despite his prophecy, Microsoft today still does not have a juggernaut content department, and is still focused on creating software. Whether his vision for what Internet content would be in 1996 was, we may ...
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3 Ways To Increase Donations Via Social Media

Did you know: 73 percent of first time donors do not give again? There are many reasons contributors leave; sometimes they don’t feel appreciated, or don’t feel like part of the organization. While gaining new donors is always important, keeping them is even more so. If you can maintain just 10 ...
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3 SEO Strategies To Increase Your Nonprofit’s Online Reach

    Your nonprofit is only as successful as its reach, and in today’s internet focused marketplace your reach is driven by your online presence. Accepting donations, tracking volunteers, and promoting events are all done online and without a formal search engine optimization plan (SEO) plan, your ...
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The Key Analytics Your Nonprofit Needs To Track

One of the most attractive things about social media marketing is how measurable it. Want to know how many clicks your Twitter feed gets on Mondays vs Wednesdays? No problem. How about the number of followers you’ve added over the last 6 months? If you’re keeping even a casual eye on the number of ...
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5 New Nonprofit Social Media Tactics

  Image courtesy of athgo   Social media is well documented as a necessary marketing platform for all nonprofits. They allow you instantly connect with millions of users who represent every demographic under the sun. Everyone knows promoting your nonprofit’s events, services, and fundraisers on ...
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5 Essential Nonprofit Leadership Moves

  One of the biggest complaints employees of nonprofit (and for-profits, for that matter) organizations have is the lack of transparency between management and the employees. They often feel out of the loop, closed off from what’s happening “behind closed doors” in the conference room, or the ...
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3 New Places To Recruit Volunteers

    If your nonprofit uses volunteers, which it almost certainly does in some capacity, you’ve undoubtedly at times found it difficult to find volunteers. Whether it’s because your regular volunteers had prior engagements, or enrollment is typically low, without volunteers our nonprofit ...
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