Infographic: Big Data, Big Profits

We very well may be living in the golden age of marketing. Marketers everywhere have access to more information, quantifiable data, and often times, funds than ever before. Big data is responsible for empowering a true movement in the industry. Nonprofits are no different and need to know how to ...
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Infographic: Optimizing Your Nonprofit Donation Page

With online donations to nonprofit organizations on the rise, the onus is on the nonprofit to make the donation process as simple as possible. The point is to make donating through your nonprofit secure website simple, easy, and fast. The best way to do this is by optimizing your website, and more ...
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Why Nonprofits Should Embrace Big Data & The Cloud

According to MIT Technology Review, roughly 0.5 percent of digital data is analyzed, which means, nonprofits are losing millions of opportunities to make smart decisions, improve efficiency,  & attract new donors and volunteers. The reason is simple; they are not leveraging the potential offered by ...
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The Nonprofit Summer Reading List

We are in the midst of summer in the Northern Hemisphere—the time of year when we try to relax, get away, and read a book or two. If you’re planning a getaway, or just looking for a good summer read, here are few books you should add to your reading list:
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3 Intuitive Strategies To Utilize Your Donor Data

  Image courtesy of The Shareholder Online You’ve been told over and over the more information you have on your donors, the better. Well, according to a recent study conducted by Blackbaud and nfpSynergy of 338 nonprofit organizations in the United Kingdom, many nonprofits are “drowning in data” ...
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3 Ways To Increase Donations Via Social Media

Did you know: 73 percent of first time donors do not give again? There are many reasons contributors leave; sometimes they don’t feel appreciated, or don’t feel like part of the organization. While gaining new donors is always important, keeping them is even more so. If you can maintain just 10 ...
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Clouds, Data, And Your Nonprofit

  Image courtesy of pixavi Computers and technology have enabled humans to work faster than ever before. Their ability to centralize and organize information, files, and data imperative to your nonprofit is essential to the success of your mission.
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4 Ways To Optimize Your Nonprofit's Donation Page

  Image courtesy of Generation X Financial   Most, if not all, nonprofit organizations have donation pages. They are the crux of your nonprofit’s fundraising campaigns, the end of the journey for potential donors. You have strategically advertised, campaigned, researched markets, and have finally ...
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Infographic: A Brief History Of Charitable Giving

Photo: milliken.com Charitable giving has been around since 2500BCE when the ancient Hebrews instituted a tax intended to help the poor. Now, thousands of years later, people across the globe give their hard earned money to nonprofit organizations who are committed to solving some of the world's ...
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Select The Right CRM For Your Nonprofit

  Image courtesy of LornaWestonSmyth.com. Choosing the CRM that best serves your nonprofit’s needs is one of the most important technology decisions your nonprofit can make. Your CRM, or constituent relationship management system, is a digital catalog that works for your nonprofit when correctly ...
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