Social media. Email. Interactive graphics and video. The explosion of digital media has much to offer nonprofits, but if you feel overwhelmed by all the available options, you're not alone; a 2017 survey revealed that 32 percent of nonprofits have a basic digital strategy and 6 percent have an ...

We are currently in a social media transition period. Referral traffic, reach, and engagement are on the decline for those that do not have large followings and a social media advertising budget.  All nonprofit social media campaigns – even those of large, well-funded organizations – can be ...

Ryan Triffitt, Idealware's newest hire, who has years of marketing experience under his snowshoes, explains what is, and isn't, easy about marketing your organization, in this Ask Idealware video.

This post by John Haydon first appeared on the Razoo blog, and John was kind enough to let us reprint it. You can find more interesting and educational posts from John and other guest bloggers on the site.