Laura Quinn

Recent Posts

Low Cost Tools to Create Your Own Infographic

Infographics—a visual that displays numbers, charts, or just words to help present a message—can be a very useful part of a nonprofit's communication mix. They can help convince supporters to support a particular campaign or present information to help constituents. Straightforward infographics can ...
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Dramatically Oversimplified Website Graphic Design Trends (And Why Nonprofits Should Care)

In the beginning, nonprofits were excited to have a web page. And it was really was just one page, or a couple.
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Best of the Web: March 2016

Looking back at our top social media links this month, it’s pretty clear that if Idealware has a bias, it’s “usefulness.”
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How Much Time Should You Spend on Communications?

That’s a hard question to answer, especially in a 24/7 online world where new social media platforms seem to pop up every day. That’s why it’s critical to plan your communications with an eye toward what’s practical.
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Best of the Web: February 2016

One thing that stands out to me as I look at the top posts this past month is how big a role mobile now plays in the nonprofit world. Your website needs to be mobile device optimized (something we’re slowly working on ourselves). Staff members need productivity and collaboration apps on their ...
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Best of the Web: December 2015

Time always seems to accelerate as the end of a year approaches. We’re busy here designing next year’s courses, researching new publications, and putting the finishing touches on our annual fundraising campaign—and we know you’re just as busy meeting your own missions.
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Best of the Web: November 2015

Fundraising season is around the corner and social media is full of articles on how to run a successful campaign. We’ve included a few here that will help you with fundraising emails, social media, and your website.
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On a Shoestring

How can you make a smart decision when you don’t have good information?
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Best of the Web: October 2015

It feels as though a tide is turning.
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From Fuzzy Mission to Actionable Metrics in 7 Steps

In my experience, almost every nonprofit thinks their mission is harder to measure than most. I sometimes give presentations on performance measurement that include case studies. And no matter how many organizations I show that have defined metrics to measure core, mission-related programs, I still ...
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