Did you know: 73 percent of first time donors do not give again?
There are many reasons contributors leave; sometimes they don’t feel appreciated, or don’t feel like part of the organization. While gaining new donors is always important, keeping them is even more so. If you can maintain just 10 percent higher than your current retention rate, your donations could go up 50 percent. By getting just a few dozen more donors to return, you can see an extreme boost in your budget.
Computers and technology have enabled humans to work faster than ever before. Their ability to centralize and organize information, files, and data imperative to your nonprofit is essential to the success of your mission.
Your nonprofit is only as successful as its reach, and in today’s internet focused marketplace your reach is driven by your online presence.
Accepting donations, tracking volunteers, and promoting events are all done online and without a formal search engine optimization plan (SEO) plan, your nonprofit could be left out of a lot of online searches.
Despite what you might think, there’s no secret formula for creating viral Internet content. There’s no magic wand you wave, and there’s no back room deal being struck to make sure a Tweet gets 200,000 retweets, or a blog post is read by millions of people. What ultimately matters is well written, researched, thoughtful, and current information being disseminated and presented in an interesting way.