How to Generate More Nonprofit Website Traffic

  We all strive to build and maintain beautiful websites. Additionally, we know landing pages need to be crisp, clean, load fast, and look trustworthy to avoid a high bounce rate and that call-to-action messages must be placed prominently. Also, navigation bars have to be intuitive and make finding ...
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Better Understanding Nonprofits And Their Facebook Metrics

  Image courtesy of Black Celebrity Giving Facebook is the flagship social media platform for most nonprofits. For good reason, too. The inherent community nature, pervasiveness of the platform, and the fact Facebook is constantly adding tools for nonprofits to better utilize the social network has ...
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What Outsourcing Your Data Services Does To Help Your Nonprofit

There’s often some hesitance when your non-profit considers outsourcing data services. Whether it’s cost concerns, time constraints or reluctance to trust an outside party with such a critical service, it’s understandable for your organization to consider all of your options before outsourcing. ...
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Where To Find Your Nonprofit’s Social Media Audience

You know you should be tweeting, posting, sharing, and engaging. But are you entirely sure who’s on the other end of all your nonprofit’s social media marketing efforts? The truth is, most nonprofits run wildly into the light, hoping their ideal donor, volunteer, or otherwise constituent is on the ...
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Infographic: Why Are Infographics So Shareable?

What makes an infographic so shareable? Is it the quality of the information that is being posted, or the visual way that information is presented? The answer is both. Responsive design is combined with vetted, factual information to create the 21st century public service announcement. Some say ...
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3 New Places To Recruit Volunteers

    If your nonprofit uses volunteers, which it almost certainly does in some capacity, you’ve undoubtedly at times found it difficult to find volunteers. Whether it’s because your regular volunteers had prior engagements, or enrollment is typically low, without volunteers our nonprofit ...
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4 Ways Thinking Like A Marketer Will Help Volunteer Retention

Image Courtesy of Blues By Starlight Despite the efforts of social media networks like LinkedIn, many nonprofits still struggle engaging, gaining, and retaining volunteers. The good news is, a simple change in frame of mind when thinking about your volunteers could be all it takes to greatly ...
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How To Select The Right CRM For Your Small Nonprofit

Most nonprofit organizations are small. In fact, with over 7.4% of the world's workforce employed in the nonprofit sector, a vast majority of those individuals are working as individuals, or in organizations less than 50 people. Because of their relative size, and in ability to spend money on ...
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What Really Matters To Nonprofit SEO

Non-profits interested in SEO usually focus on content strategy to go through web optimization. SEO, however, is not all about your content. Here are some other factors to consider if your SEO starts to drag.
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